While animation has become one of the fastest-growing sectors within the creative industries in China, many small and medium-sized enterprises (SMEs) based in the UK are also keen to explore this potential export opportunity for their creative products and services.
Several deals signed so far have provided the market with initial confidence for this new form of cultural and business collaboration. For example, we are currently awaiting a co-produced animation feature film called Watch the Skies from Qingdao-based studio DeZerlin Media and Luton-based production house Zycon Media. According to the press release, both companies have signed an agreement to co-produce nine more animation feature films in the next eight years. (…)
This article was first published by Asia Dialogue. View the original full article here. Dr Hiu Man Chan is a researcher specialising in creative industries collaboration between the UK and China.